|
Proposed Activities - AKCAF 2007- 2008
CALENDER EVENTS
The events approved for the current calendar year are:
S No |
AKCAF- 2007- 08 Programs |
Date |
|
1 |
Labour Camp Program, Convener - Juby Kuruvila |
22.06.2007 |
Tentative Date |
2 |
Kavya Sandhya, Convener - Jyothi Kumar & R.K. |
27.07.2007 |
Tentative Date |
3 |
Attapookkalam. |
30.08.2007 |
Time:5.00 pm |
4 |
Onam 2007 Convener - Karthikeyan Nair |
07.09.2007 |
|
5 |
Iftar Party |
28.09.2007 |
|
6 |
Sports Meet |
23.11.2007 |
Tentative Date |
7 |
Economic Meet |
07.12.2007 |
Tentative Date |
8 |
Christmas / New Year Celebration |
28.12.2007 |
Tentative Date |
9 |
Carnival |
25.01.2008 |
Tentative Date |
10 |
Annual Cricket Tournament |
22.02.2008 |
Tentative Date |
COMMITTEES
The following committees have been formed to handle the respective functions:
1 |
Welfare Committee |
Venu.K + 2 members. |
2 |
Public Relations Committee |
Madhusoodhanan + 2 members. |
3 |
Media committee |
Albert Alex + 2 members. |
4 |
Sports committee |
Roy Thomas+ 2 members. |
5 |
Legal advising committee |
Adv.Mustafa + 2 members. |
Labour Camp Masti Program Held on 22nd June 2007
Sponsorship for AKCAF Onam 2007
We solicit your precious participation in advertisement and sponsorship for the forthcoming Onam 2007 celebration organized by AKCAF.
Background
Onam, the most popular festival of Kerala, is well celebrated within the state and outside with high enthusiasm and gaiety. This harvest festival crossed borders and entered into the social life of the non-resident Indian community in the Gulf, especially the UAE. With several cultural events, traditional food extravaganzas, design of decorated flower patterns and wearing of traditional attire make the season very special.
Organizers
AKCAF, established in 1998, is an apex integrated body of about 50 active independent alumni associations of Kerala colleges, possibly the largest socio-professional organization functioning in the UAE. AKCAF is registered with ICWC which is running under the patronage of Indian Consulate, Dubai. Members of AKCAF include, service personnel, professionals, prominent businessmen, people from industry and trade, banks and financial institutions, IT, etc., dignitaries of Indian missions, and other social veterans. This gives a strong profile for the AKCAF organization, as it relates to a significant portion of the UAE population, and hence, the AKCAF events are very popular among the Indian community.
Obviously, the large membership of about 20,000 people, spread over business, service and other sectors, is the vital strength of AKCAF, which makes it a distinct arm of the Indian community residing in the UAE.
The fabulous and wide range of AKCAF events include:
- traditional festivals like Onam;
- sports meets;
- widely participated games, such as cricket tourney, etc.
- educational events;
- christmas and Iftar meet;
- other social and literary events.
In the current year 2007, AKCAF is organizing additional innovative events like:
- Carnival
A social get-together giving an opportunity for the whole expatriate community, with family and children, to gather at a common place to participate in fun-filled events and cultural programs.
- Business Meet
Which serves as a platform for establishing interaction between AKCAF and the business celebrities.
Programs:
Onam celebration 2007 will include:
- 30 August 2007 – Venue, a prominent school in Dubai.
Athapookkalam Matsaram, a competition for design of different floral patterns and decorations by the member colleges. The participants in groups use a variety of live flowers and make attractive floral decorations in the presence of an audience at the venue. Continuous cultural events will be held in the background.
This draws a large crowd to watch the pattern creations.
- On 7th September 2007, at Al Nasr Leisureland, Dubai
Sumptuous lunch with varieties of dishes served on a plantain leaf in an absolute traditional style.
Traditional Onam procession, displaying vivid umbrellas, folk songs and Pullikkali, etc.
Inauguration by a well known celebrity.
Mixed cultural extravaganza with the performance by reputed professional artists and other leading amateur artists.
Publication of a colourful and pictorial 120-page magazine containing articles and advertisements in commemoration of Onam.
Advertisements and Sponsorship
Companies, organizations and individuals have a great opportunity for sponsoring AKCAF Onam 2007 and capitalize on the immense popularity of the event among the Indian community in the UAE. The publicity is carried widely through the audio, visual, news and press media, along with ACKAF ONAM 2007 souvenir. The target audience is a community of over 100,000 people, from all strata of society and the media coverage will carry the publicity benefits even beyond U.A.E.
Benefits offered to sponsors and advertisers and related terms and conditions are attached herewith for your information.
The Legend of Onam
Onam is the festival to welcome the legendary king, Mahabali, in whose prosperous regime people enjoyed equality, freedom and justice.
When approached by Vamana for three steps of land, the king agreed. Vamana, who was Vishnu in disguise, measured land and sea with one step and heaven with the second step. When he asked for the third step, to keep the promise, the king offered his head, and Vamana pushed him down to deep earth.
Onam is a celebration of the symbolic welcome for the king who is believed to return every year to see the well being of his people.
Conclusion
We take this opportunity to thank you for your support and patronage and request you to join us by sponsoring the program.
In anticipation of your precious participation.
------------------------------------------------------------------------------------------------------------------------------------------------------------
AKCAF ONAM-2007
Sponsorship Benefits
Title Sponsor (Main) (Available for one sponsor)
- The event will be branded and titled after your company/ brand
- The stage backdrop at both the venues will have your company/ brand logo
- Repeated announcements from the stages
- Repeated showing of your commercial advertisement through all the live projection screens at the venue
- Quarter Page Advertisements in Malayala Manorama – 2 insertions
- Pre- event 100 advertisement spots starting from 1st to 7th September 2007 on HIT FM
- Quarter Page Advertisement in Khaleej Times – 1 insertion
- Telecast on Asianet TV – 30 minutes spot – 4 episodes
- Event Promo on Asianet TV – 20 spots before event
- Title Sponsor Company/ brand will be mentioned in the opening and closing credit lines of the program
- 1 minute of advertisement time during telecast in each episode.
- Two full- page color advertisement in the Event Souvenir – Print quantity – 10,000 Nos
- 2 Banners at both the venues (AKCAF Athapookkalam 2007
- Space for 1 kiosk for displaying/ sampling at both the venues
- 30 complimentary passes with reserved seats
- Participation at the head table during the press conference by the representative of the title sponsor
- Mention in all press releases pre and post event
- 10,000 event fliers will be distributed through various channels
Rate: AED. 200,000.00
------------------------------------------------------------------------------------------------------------------------------------------------------------
Presenter Sponsor (Available for one sponsor)
- Your company/ brand will be mentioned as the Presenter Sponsor
- The stage backdrop at both the venues will have your company/ brand logo
- Repeated announcements from the stages
- Repeated showing of your commercial advertisement through all the live projection screens at the venue
- Quarter Page Advertisements in Malayala Manorama – 2 insertions
- Pre- event 100 advertisement spots starting from 1st to 7th September 2007 on HIT FM
- Quarter Page Advertisement in Khaleej Times – 1 insertion
- Telecast on Asianet TV – 30 minutes spot – 4 episodes
- Event Promo on Asianet TV – 20 spots before event
- Presenter Sponsor Company/ brand will be mentioned in the opening and closing credit lines of the program
- 30seconds of advertisement time during telecast.
- One full- page color advertisement in the Event Souvenir – Print quantity – 10,000 Nos
- 2 Banners at both the venues
- Space for 1 kiosk for displaying/ sampling at both the venues
- 20 complimentary passes with reserved seats
- Participation at the head table during the press conference by the representative of the title sponsor
- Mention in all press releases pre and post event
- 10,000 event fliers will be distributed through various channels
Rate: AED. 150,000.00
------------------------------------------------------------------------------------------------------------------------------------------------------------
Associate Sponsor (Available for two sponsors)
- Your company/ brand will be mentioned as the Associate Sponsor
- The stage side drops at both the venues will have your company/ brand logo
- Repeated announcements from the stages
- Repeated showing of your commercial advertisement through all the live projection screens at the venue
- Quarter Page Advertisements in Malayala Manorama – 2 insertions
- Pre- event 100 advertisement spots starting from 1st to 7th of Septem2007 on HIT FM
- Quarter Page Advertisement in Khaleej Times – 1 insertion
- Telecast on Asianet TV – 30 minutes spot – 4 episodes
- Event Promo on Asianet TV – 20 spots before event
- Associate Sponsor Company/ brand will be mentioned in the opening and closing credit lines of the program
- Half page color advertisement in the Event Souvenir – Print quantity – 10,000 Nos
- 1 Banner at both the venues
- 10 complimentary passes with reserved seats
- Mention in all press releases pre and post event
- 10,000 event fliers will be distributed through various channels
Rate: AED. 75,000.00
------------------------------------------------------------------------------------------------------------------------------------------------------------
Co-Sponsor (Available for seven sponsors)
- Your company/ brand will be mentioned as the Associate Sponsor
- The stage side drops at both the venues will have your company/ brand logo
- Repeated announcements from the stages
- Repeated showing of your commercial advertisement through all the live projection screens at the venue
- Quarter Page Advertisements in Malayala Manorama – 2 insertions
- Pre- event 100 advertisement spots starting from 1st to 24th August on HIT FM
- Quarter Page Advertisement in Khaleej Times – 1 insertion
- Telecast on Asianet TV – 30 minutes spot – 4 episodes
- Event Promo on Asianet TV – 20 spots before event
- Half page color advertisement in the Event Souvenir – Print quantity – 10,000 Nos 1 Banner at both the venues
- 5 complimentary passes with reserved seats
- Mention in all press releases pre and post event
- 10,000 event fliers will be distributed through various channels
Rate: AED. 35,000.00
------------------------------------------------------------------------------------------------------------------------------------------------------------
Sampling / Banner Sponsors
- Banner sponsorship: AED. 2,500.00
- Sampling Sponsorship: AED. 5,000.00
------------------------------------------------------------------------------------------------------------------------------------------------------------ |
